The students link the contents communicated in the previous economics modules into a holistic company management concept. The students independently create tools for the integrated business planning (in MS-Excel, for example). The management decision-making ensues in small groups (max. 5 participants), the task distribution within the team and the coordination of interdependent decisions develops both the ability to work in a team and communication skills, while the actions taken at a competitive level also develop the ability for entrepreneurial thinking and operating.
Contents
Open PC-based general management simulation, development of a target system, corporate strategy, business planning and control.
Running an industrial enterprise (as a team) on a competitive basis
Operative, tactical and strategic corporate planning
Decision-making in the areas of: marketing, production, logistics and financing
Results analysis, development of a controlling system
Optimisation of subdivisions using OR instruments
Development of an Excel-based integrated corporate planning
