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Business Simulation


Objectives

The students link the contents communicated in the previous economics modules into a holistic company management concept. 

The students independently create tools for the integrated business planning (in MS-Excel, for example). The management decision-making ensues in small groups (max. 5 participants), the task distribution within the team and the coordination of interdependent decisions develops both the ability to work in a team and communication skills, while the actions taken at a competitive level also develop the ability for entrepreneurial thinking and operating. 

Contents

Open PC-based general management simulation, development of a target system, corporate strategy, business planning and control.

  • Running an industrial enterprise (as a team) on a competitive basis 
  • Operative, tactical and strategic corporate planning
  • Decision-making in the areas of: marketing, production, logistics and financing
  • Results analysis, development of a controlling system 
  • Optimisation of subdivisions using OR instruments
  • Development of an Excel-based integrated corporate planning
  • Documentation of quarterly planning and analyses
  • Producing an annual report (financial statement)  

Responsible expert

Prof. Dr. Olaf Bassus
+49 (3841) 7537-537

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Course Coordinator

Dipl.-Ing. (FH) Multimediatechnik

Nils Weber

+49 (3841) 7537-902