- Developing strategic approaches to ensure the economic success of a lighting design office
Using proven methodologies, a strategic concept for an architectural lighting office will be developed and presented in the form of a business plan. The following stages will be demonstrated: Analysis of economic conditions affecting lighting design officesCustomer needs analysisDevelopment of office philosophyStrategic development based on analysisForming implementation strategies.
- Ability to autonomously and independently apply knowledge in the practice of strategic management
Prof. Dr.-Ing. Marcus Hackel
+49 (3841) 7537-197