Strategic Management
Topics
- Developing strategic approaches to ensure the economic success of a lighting design office
Contents
Using proven methodologies, a strategic concept for an architectural lighting office will be developed and presented in the form of a business plan. The following stages will be demonstrated:
- Analysis of economic conditions affecting lighting design offices
- Customer needs analysis
- Development of office philosophy
- Strategic development based on analysis
- Forming implementation strategies.
Objectives
- Ability to autonomously and independently apply knowledge in the practice of strategic management
Fachverantwortlicher

Prof. Dr.-Ing. Marcus Hackel
+49 3841 753 - 7197